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Navigating institutional complexity in entrepreneurial firms: An integrated model for managing employee and commercial logics
  • Gillian Hammah
Gillian Hammah
Nobel International Business School

Corresponding Author:[email protected]

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This research addresses the challenge of managing the interplay between commercial and employee logics within entrepreneurial firms in Ghana. Drawing on institutional logic research and a comparative case study, it contributes significantly in four ways: (1) defining these logics in the Ghanaian context, (2) introducing two novel approaches to handle multiple logics, (3) emphasizing the role of leadership style and occupational culture as crucial filters, and (4) introducing a new organizational response to institutional complexity. This study enhances understanding of institutional logics and offers valuable insights into managing conflicting logics within Ghanaian organizations.