Preprints are early versions of research articles that have not been peer reviewed. They should not be regarded as conclusive and should not be reported in news media as established information.
fulltext_the assessment indicators for digital business Chinese material_advance.docx (2.75 MB)
Download fileUsing the analytic hierarchy process methods to construct the assessment indicators weight system of digital business Chinese materials
China's
rapid economic growth has lead foreigners would to increasingly become
interested learning Chinese as a foreign language. Hence, not only in Taiwan
but also in other countries, various business Chinese courses are being offered
by universities, and international companies. Due to this increase in the need
to provide to provide exceptional instruction, designing suitable business
Chinese materials has become significance. To meet this need, this study aims
to construct assessment indicators of digital Chinese materials toward
non-native Chinese speaking businessmen and women (NNCSB). The preliminary
“PC2U” assessment indicators are constructed on the basis of cognitive load
theory, characteristics of adult learners learning Chinese, review on digital
business Chinese materials, and previous empirical findings. The “PC2U” assessment
indicators, which include 4 dimensions, 11 criteria, and 63 indicators, followed
by the analysis hierarchy process (AHP) are used to construct the weight system
for the “PC2U” assessment indicators. This study found that priorities, with
respect to 4 dimensions (production, content, usage, and usefulness), to access
digital business Chinese, that “content”, which consists of credibility, data
update, and learning needs, is foremost. Moreover, it will be proven here that
of 3 criteria in the “content” dimension to assess digital business Chinese,
that “learning needs” is equally as important as “credibility”, and both are the
former two are more crucial than “data update”. The constructed assessment
indicators weight system of digital business Chinese materials is not only
beneficial to fill the knowledge gap on business Chinese research, but also
help publishers and teachers compile and select high quality digital business
Chinese.
History
Declaration of conflicts of interest
noneCorresponding author email
iku1212@hotmail.comLead author country
- Taiwan
Lead author job role
- Higher Education Faculty 4-yr College
Lead author institution
National Taichung University of EducationHuman Participants
- Yes
Ethics statement
Ten scholars, whose specialty is teaching Chinese as a second and foreign language, were invited to examine and answer the questionnaire. This study obtained informed consent from the the scholars before agreeing to examine and answer the questionnaire.Comments
Log in to write your comment here...