The Influence of Brand Equity on Customer Satisfaction in the Hotel Industry in Uzbekistan

Rasuleva, Diyora; Khurana, Karan

doi:10.31124/advance.12827657.v1

Preprints are early versions of research articles that have not been peer reviewed. They should not be regarded as conclusive and should not be reported in news media as established information.

Brand Equity Hotel UZ.docx (924.02 kB)

The Influence of Brand Equity on Customer Satisfaction in the Hotel Industry in Uzbekistan

preprint

posted on 2020-08-19, 17:08 authored by Diyora Rasuleva, Karan KhuranaKaran Khurana

Data is available in the paper

History

Declaration of conflicts of interest

no conflict of interest

Corresponding author email

khurana101karan@gmail.com

Lead author country

Uzbekistan

Lead author job role

Postgraduate Student

Lead author institution

Westminster International University in Tashkent.

Human Participants

Yes

Ethics statement

added in the manuscript

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Keywords

Hotel Industry Central Asian countries Tourism Brand Influence Branding (Marketing).Consumer behaviour

Licence

CC BY 4.0

The Influence of Brand Equity on Customer Satisfaction in the Hotel Industry in Uzbekistan

History

Declaration of conflicts of interest

Corresponding author email

Lead author country

Lead author job role

Lead author institution

Human Participants

Ethics statement

Comments

Usage metrics

Categories

Keywords

Licence

Exports