Preprints are early versions of research articles that have not been peer reviewed. They should not be regarded as conclusive and should not be reported in news media as established information.
SA manuscript.doc (236 kB)
Hijacker marketing journals: A case study
While
its cognate disciplines, such as management and business, have long ago
recognized the existence of and reacted to these hijacker journals, it was
startling to see that marketing has been silent and at a loss for words. The aim of this paper is to sound an alarm that
rends the air. The hope being that it will awake marketing’s research community
because the time has come to realize the extent of, reflect about, and to react
to the damage that these malicious journals have been causing to our
discipline.
Funding
The author received no financial support for this paper.
History
Declaration of conflicts of interest
The author declares no potential conflicts of interest with respect to this paper.Corresponding author email
salimmoussa@yahoo.frLead author country
- Tunisia
Lead author job role
- Independent researcher
Human Participants
- No
Comments
Log in to write your comment here...
